5 Tips for Writing Engaging Web Content

Almost all writers visualize their target market while writing their copy and picture that ideal customers reading it. This means they assume website visitors like those who read printed text. But in reality, these two demographics are different from each other” emphasis, Samuel Nathan Kahn.

5 Tips on How to Write Engaging Website Content
Samuel Nathan Kahn

“What converts the visitors into consumers is how clearly the website content pronounces your corporate ability to solve their needs. In fact, the beautiful design of a site doesn’t matters if content written has no structure to guide the visitors.”

Actually, the website visitors never treat web pages like book readers who spend their weekend reading their favorite magazine or novel. Instead of this, they look for the words they need. And if visitors cannot find the words they are looking for, after few quick glances, they jump off to the next webpage.

Understanding the difference between print copy and web copy will help you in devising the website content tactics you always think of. If still in the search for writing engaging web content, following content writing tips should help you:

  1. Put Crucial Information First: Writing for a website is completely different from writing an essay or a paper. Remember, you are not telling a story to readers. Your purpose is to inform the customers about product or services you are trying to vend to them.

There is a need to write in a way that persuades them to purchase it. Hence, start by putting crucial information which includes what you offer, how much it costs and other special offers, at the top.

  1. Use Headings: Writing copy for website scanner require to organize content efficiently. So, the headlines are crucial. Actually, heading grabs the attention of visitors and give them a quick idea about a particular section.

Make sure the headlines are clear and to the point, says Sam Kahn. Furthermore, they must communicate what the product or services at that website are offering.

  1. Avoid Clever Phrasing: Clever phrases needs individuals to think. And asking customers to think, doesn’t work on the website as the visitor are hunting and they do not have time to think. Hence, this is important to keep the website copy as simple as possible.

In reality, you should write as if you are writing for individuals less than 20. This approach will make your web copy easy to follow.

  1. Use Familiar words: This is difficult to engage an audience with your website copy without familiar words. For instance, if customers want to purchase shoes, they look for somewhat trendy or stylish. And if individuals want to fly to Bangkok, they are looking for the cheap flight or affordable flight.

This is according to Samuel Nathan Kahn that stylish and cheap are care-words that resonate very well in above-discussed cases. The same tactic holds true for virtually every product or services you are trying to mart.

  1. Use Captions, Quotes, and Images: Combination of quotes, images, and a caption is an effective way to convey your product information without many efforts. Use a simple and easy to understand image that delivers your idea and also includes the short caption.

Wrapping Up

In this modern era, the visitors to your site are likely to be impatient. If they did not find quickly what they want, they will move on. Follow the above tips by Sam Kahn while creating content for the website and see how the conversion rate soar.



Tips to Start a Blog and Get Success in 2018

Are you looking for tips to start a blog and get a success? Let me tell you, this article will be a great help. Whether you have a blog or want to start the new one, continue reading this article will help in achieving your blogging goals.

Samuel Nathan Kahn
Samuel Nathan Kahn

In this article, Samuel Nathan Kahn has shared some tips that every blogger should know to keep up with the latest trend. Also, considering these guidelines will keep bloggers content exciting, design fresh and readers definitely come back for more.

Here, are some tips that bloggers should consider:

  • Having an “About Us” Page is Crucial: From an about us page the readers will come to know more information about you like who you are, your business, skills, and services. The bloggers can check online how they’re about us pages should look like and what they have to explain in it.
  • Give Blogs a Layout Makeover: This is necessary to change the blog’s layout after some time in order to keep the things fresh. You should completely reformat the whole things or can also make little changes here and there says, Sam Kahn. By doing this, people will find your blog interesting every time whenever they visit.
  • Prefer Visual Contents: The visual contents has been growing from past few years and seems to be speeding up. Furthermore, various social networking sites including Facebook favor images as well as videos over text.
  • Comment on Others Blog: Commenting on others post you respect is a great way to engage with them and let his/her followers to notice you. According to Samuel Nathan Kahn, the blogging community is so strong and finding people via comments is a genuine way
  • Effectively Utilize Social Media Platform: It is crucial to think about social networking sites. Because social media can help you to expand your blog and readership. Along with this, readers also get the opportunity to discover smaller snippets of bloggers every day. The thing to take care is to keep consistent information on all platforms by using same profile pictures and other information.

These tips are given by Sam Kahn will definitely help bloggers to get success in achieving their goals this year. Samuel is a famous writer in the UK and also has a profile on Behance. He is working in this industry for past seven years and has built a good following.

The professional also has interest in photography and art direction along with writing. Individuals can know more about Nathan Kahn on Behance. All the latest and useful blog shared by this professional are available on this online platform.

Behance allows individuals to discover the innovative work and access worldwide talent. Moreover, you can visit Crunchbase to know about Samuel Nathan Kahn. At this platform, users will find latest industry trends and latest news about global industries.

Here, you can get the master record of data on most innovative companies and professionals like Samuel Nathan Kahn. All the latest update by creative writers and other industry professionals is available at Crunchbase.

Tips to Develop Writing Crafts and Technique

Writing is a skill which is hard to cultivate. Want to become a great novelist – continuous practice, discipline and willingness to learn are the keys to improve your writing crafts. In this article, Samuel Nathan Kahn has shared some tips for improving the writing craft and developing new writing techniques.

Perhaps you are a blogger, you should write well and an eye-catching blog to attract the visitors. Luckily, there are a lot of things individuals should consider to impress their audience. Scroll down for getting some ideas to augment your writing crafts. Whether you want to enhance the script skills as a creative author or to become the next great novelist, these tips will help you.


Here, are some of the tips to improve the writing crafts:

  • Think about the Readers Requirements

Whatever individuals going to write, their aim should make the content as clear as possible. This is according to Samuel Nathan Kahn that you should present your notions clearly and concisely. Moreover, avoiding ambiguity and redundancy is also vital. This is not difficult to achieve – more individuals practice on writing make them more confident about their writing style.

Here, are some basic rules that one should follow:

  1. Evade excessive long sentences.
  2. Never use complex words where the simple words will do.
  3. Correct use of punctuations.
  4. Make small paragraphs for the ease of the reader.

In order to convey information in a more appealing way, you should include the system of signposts (headings, subheadings, and table). Remember you are writing for the spectators so always take care of their needs.

  • Use Vocabulary but Do not Complicate Things

Making use of a wide vocabulary is crucial in order to become a prosperous writer. But a thing to take care is to never complicate the text by using large or unnecessary vocabulary.

Of course, using a wide vocabulary individuals may sound smart but they can lose the readers. Actually, the level of the terminology that you use varies according to the spectators you are writing for.

  • Read More and More

Reading everything enhances the writing arsenal of individuals. In fact, by reading at least one thing a day, expose you to new styles of writing, teaches new techniques and give fresh inspiration. The writers can uncover new notions that they have never thought of.

The more you read articles, business books, blogs, fiction and anything else change the way you think. Also, you can notice that your content is becoming more sophisticated day by day.

  • Exclude the Filler Words and Phrases

There are some words in our writing all the time which do not contribute much of anything. If you want to improve your writing skills, try to eliminate these words. While filler words and phrases add color and meaning sometimes, but most of the time they are meaningless.


These are some of the tips and tricks recommended by Sam Kahn which helps you in taking your content from acceptable to enviable. No one is perfect in reality, but individuals can improve their writing style by following above tips.

Originally Posted: http://samuelnathankahn.com/2018/01/tips-develop-writing-crafts-technique/

Five Easy Ways To Improve Your Blog

Five Easy Ways To Improve Your Blog

Every day, countless blog posts are being published by individuals and businesses in the industry. Of course, you want your own blog to stand out and have your readers come back for more. If so, then you should be able to give them something that would leave them wanting more.

Think of your blog as your favorite restaurant or bakery. What entices you to eat there more frequently? Your blog should:

• Look delectable. Make your title tempt them into reading the blog.
• Be easily ingested. Share information that is easy to read and digest.
• Savory. It should just look good, it needs to be good so your content must be superior.

easy ways to improve your blog
In other words, your blog post should be delicious. Samuel Nathan Kahn shared 5 main ingredients to an appetizing blog that would enchant your readers:

1. Write exceptional content :-

Though it may sound obvious, but this is one of the most important ingredients of a delicious blog. You may read blogs, or have tried to read one, that are poorly written. That is, the ideas that the author wants to share is not properly communicated. The result? An invaluable-looking blog, and at risk of damaging their own reputation or that of the product/brand they are writing.

2. Captivate your readers :-

When people conduct searches, the first thing that they will see is your article’s title. When they see something that catches their eyes as they browse through your blog, that’s what gets them hooked into reading. They read because your article looks promising and you have to deliver that promise. Titles that give them the idea that they can learn something new and learn right away is what people look for. Put some intensity in your title and give them what they want.

3. Be concise :-

Lengthy blogs can bore readers while short once may lack substance. Generally, a 400-500 word blog may be encompassing. So make your articles concise, brief in form, but comprehensive in scope.

4. Articles should be easy to read :-

Admit it or not, not everyone reads the whole article all the time. We just scan it. And with the vast resources available to us online, we wouldn’t take time to read from start to end. With this in considerations, write your article in a format that would allow scanners to get the most out of the article. You can have it as numbered/bulleted list, short paragraphs and you can use subtitles. That way, the content of your article will be easy to read, to scan and to digest.

5. Select images to go with your post :-

As much as you would like to give readers something for the eyes, you wouldn’t want to bore them with too much. Select images that would accompany your content and make sure that it connects with your target audience. Try to put at least one per blog post but don’t bombard them with more than three.

With these five ingredients at hand, you can be sure that your written and published articles represent your expertise very well, will help advertise your brand and involve your target market. Keep your articles/posts delicious, so that your readers will come back for more.

6 Tips On How To Become An Expert Writer

become an expert writer

Becoming an expert writer is both a challenging and rewarding goal. Whether you’ll want to work from home as an independent writer or get a writing job doing work for somebody else, it is helpful to comprehend the basic facets of a profitable writing career.

Let us examine some absolute basics that, if implemented, can significantly improve your stature as an expert writer.

How to become an expert writer

1) Understanding

If you write for a market you’re familiar with, you might possibly have a far better knowledge regarding the requirements and interests of their audience than an “expert.” You have an inner awareness of what is required to be communicated to people like yourself, as well as the preferred method of how it can be done. For instance, suppose that you’re a cat owner currently speaking about a feline disease for a related magazine. Whereas a veterinarian could tell readers about the pathology of the illness, you, in turn, are usually aware as to how this information might affect other cat owners. As an expert in cat ownership, you’re able to see whether it is actually more important to focus on recognizing the signs of the disease. In addition, you would also have substantial information about providing preventive treatment to for your cat, or even treating the cat when it shows signs of becoming ill.

2) Communication

Writers serve as translators among the technical experts as well as the ordinary readers or lay people. That doctor you interview may tell all of you about histology, and platelets and blood counts, but such information won’t help your audience until you’ve explained it in plain and simple language. It must be understandable to the pet owner, and framed it in a context that makes the information meaningful and interesting.

3) Personal Experience

Experts often have the tendency to not provide information on how the subject under consideration actually affects the lives of ordinary people. To the contrary, writers are quite comfortable in developing a subject centered on a personal experience they have been through. The items listed in the above case where the cat contracted a specific disease, is a typical example. You will therefore be conscious that a write-up on “just how to give cats shots” will most likely not have just as much impact as a write-up on feline diabetes where the pet owner had first hand exposure with the disorder. Under consideration will come how they learned to give their cat regular insulin injections. It is also about having had a specific experience, but a shared background together with your readers which could help you communicate what readers must know. You share their fears and concerns, and so can express the answers or information a reader needs to deal adequately with those concerns.

4) Balance

A write-up written by a “leading authority” on a specific subject might be brilliant, but is frequently seen as being one-sided. Writers do have the ability, however, to examine the controversies from all sides, and exploring many angles through interviewing experts with differing opinions or perhaps from different fields. If one refers back to the feline diseases example, you could interview not just a veterinarian, but a cat breeder as well. It is quite possible, that some cat owners have coped quite well with pets’ illnesses. Your article may therefore present additional information and more options than that written by an “expert.”

5) Tact

It is well known that some experts simply aren’t good communicators, while other people don’t see the need to match their prose towards the requirements of the publication’s audience. Such “experts” often try never to take kindly to having their work edited, either for content as well as for clarity. This makes it tough for editors reach a compromise with them, and this often means that they are reluctant to engage with the publication again. To write clearly and agreeing with editors to polish and refine your prose is the sign of a mature writer. If you fit this description, then editors will find you a joy to work with. This can only lead to getting new assignments on a consistent basis.

6) Flexibility

Experts are deemed as being specialists. An editor is going to be unable to return towards the person who provided a document on dermatology, for the next article on obedience training. A writer’s expertise, however, may be transferred from a certain field to another with ease, due to them being seen as generalists. You have most likely already proved yourself in many situations where you had to contend with two or three “expert” articles on different subjects. This means that you will also be one of the first writers an editor thinks about as soon as the opportunity arises for a frustrating and challenging assignment.

An expert writer has the ability to strike a fine balance between divulging information in a manner that does not leave out important facts, yet makes it fully understandable to readers across a wide range of experience.

8 Ways to Improve Your Writing Skills

improve your writing skills

It is easier to write an article when your thoughts about it are well organized. Keeping in mind the following points will allow you to structure your thoughts and reflect them in effectively in your article.

8 ways to improve your writing skills

Clarity of objective – Whether you write to share your experience, or to express an opinion, or to provoke thought, or to propose a solution or to stir an emotion, having clarity about the objective of your writing will help you to structure your writing well.

Target audience – Identify your target audience and put yourself in the reader’s shoes to figure out why they would want to read your article. How is your piece of writing of any use to them? Does it ease their work? Does it inspire your readers or give them an emotional high? When I started writing my blog, initially I wanted to write just to express myself, but after some time I started realizing that there is no fun in writing something that no one is going to read.

Theme – After you have identified the major theme of your post, decide upon the scope, particularly the beginning and the conclusion. If you combine too many themes or pack too many problems in one piece, it will be difficult to comprehend and people may just not like to read it. Similarly, not many people will like to read something with no or little substance in it.

Structure – Develop a flow that is simple, logical and coherent. Brevity in writing, clarity of thoughts and use of appropriate expressions, help in holding the reader’s attention. If you want to discuss an issue, then describe the issue, clarify your stand on the issue and give reasons. If you have a solution to a problem, then states the problem, describe how the problem affects people and state what could be the possible solutions.

Expression – Be objective in your writing. Do not jump to conclusions for which you do not have ample evidence. At the same time, do not dump data without giving your inferences. Too much data is statistics that does not register with the readers; instead it is better to isolate a case, pick up a story line and give a narrative of the particular case. Either way it is necessary to strike the right emotions.

Headlines – Catchy headlines are memorable, they arouse the readers’ curiosity and urge them to read through the body. Research shows that the use of numbers and action words like ‘6 Ways To Improve Your Memory’ or ‘How To Come Up With Creative Ideas’ result in a higher number of clicks.

Visual impact – Use of appropriate images break the monotony of reading and help in creating recall. With more and more readers using mobile devices to access content, people generally skim through the content as their attention span decreases. As such, even with quality content, it is difficult to hold the attention of readers if there is too much of text without any images. Having said that, I need to emphasize that images can complement but cannot be a substitute for, quality content, unless of course your post is about photography or art.

Proof reading – Read your article a number a number of times and make necessary changes till you are satisfied that it clearly conveys your message.

Keeping in mind follow these simple tips shared by Samuel Nathan Kahn

5 Simple Tips to Become a Better Writer

Tips to become a better writer

How to be a better writer. It is easy if you follow these five powerful steps as explained below. Use them, think about them and see your writing improve in a short time!

5 simple tips to become a better writer

1) Read

This is common advice but it really should be the cornerstone of your efforts to improve yourself as a writer. You come in to contact with more ideas, more point of view, more varying voices that will inspire you and also help you find your own unique voice amongst them all.

2) Learn languages

Some of the greatest writers in world literature spoke several languages. Speaking more than one language makes you even better with words and expressing yourself, because in each language expression or how you say things is slightly different. If you speak a foreign languages it also enables you to read their literature and take part in their unique world view which is useful for creating characters with different backgrounds.

3) Write frequently

Practice makes perfect, so they say. Writing regularly is important for finding your voice and also for developing an expressive ability. The more you express yourself in writing the better you get at it. Think of it like going to gym regularly to build muscle, but in this case you are building your writing muscle instead! Write in different notebooks, write on your laptop and on paper, write with different pencils or pens and see what works for you. When you find something comfortable for you it can help you stay inspired and overcome writers block!

4) Challenge yourself

Take an everyday object for example a book. Then look at it through the eyes of an alien, a small child, a scientist and a rebellious teenager and write about it from their perspective. This ability to shift perspective is very important for creating characters and help you break out of limited ways of thinking and expressing yourself. Challenge yourself by setting a goal to write for 15 minutes or 1 or 2 pages every single day.

5) Read poetry

Poetry is like writing on crack. With poetry every word has to count because poetry is about expression is the purest possible form. You should read and also write poetry, it will definitely add depth to your writing and help to make it more concise and focused. It is another form of writing but playing around with it will make you a more rounded writer.